1.Developing the understanding of research process, qualitative and quantitative research along with research methods and design
2. Understanding the concepts of questionnaire design, sampling methods, field studies and data analysis.
3. Creating adequate knowledge on ANOVA, Correlation and regression, Discriminant, Factor, Cluster, MDS and Conjint analysis
4. Providing sufficient understanding on SEM and report writing and presentation
Catalogue Code: T2513
Course Type: Generic Core Course
Total Credit: 2
Credits (Theory): 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Course Code: 212420209
Floating Credit: No
Audit Course: No