Course Outcome (CO) 1 :Understanding the knowledge of rural marketing with economy, environment and behavior of the consumers
Course Outcome (CO) 2 :Describing the rural market research, marketing mix and STP
Course Outcome (CO) 3 :Identifying the role of rural communication and future direction towards rural marketing
Course Outcome (CO) 4 :"Emphasizing the role of agricultural marketing and applications of rural marketing
Course Outcome (CO) 5 :To identify the future scopes in rural market.
Course Outcome (CO) 2 :Describing the rural market research, marketing mix and STP
Course Outcome (CO) 3 :Identifying the role of rural communication and future direction towards rural marketing
Course Outcome (CO) 4 :"Emphasizing the role of agricultural marketing and applications of rural marketing
Course Outcome (CO) 5 :To identify the future scopes in rural market.
Catalogue Code: T2141
Course Type: Generic Core Course
Total Credit: 2
Credits (Theory): 2
No. of Hours: 30
Internal Marks: 60
External Marks : 40
Total Marks: 100
Course Code: 212420212
Floating Credit: No
Audit Course: No