Master of Business Administration/ Batch 2023-25 / Semester III / Specialization Core Courses : BA

Financial Analytics

    Course Outcome (CO) 1 The students will be able to appreciate the significance of data analytics in banking and financial services.
    Course Outcome (CO) 2 The students will be able to collect and evaluate different types of financial data.
    Course Outcome (CO) 3 The students will be able to evaluate the market risk in banking and financial service
    Course Outcome (CO) 4 The students will be able to measure credit risk in banking and financial service
    Course Outcome (CO) 5 The students will be able to assess fraud risk in banking and financial service
    Catalogue Code: T2684
    Course Type: Generic Core Course
    Total Credit: 2
    Credits (Theory): 2
    No. of Hours: 30
    Internal Marks: 60
    External Marks : 40
    Total Marks: 100
    Experiential Learning: Yes
    Course Code: 212410315
    Floating Credit: No
    Audit Course: No

    Marketing and Sales Analytics

      Course Outcome (CO) 1 The student will be able to apply theoretical knowledge for data driven marketing decisions
      Course Outcome (CO) 2 The student will be evaluate the customer acquisition cost
      Course Outcome (CO) 3 The student will be able to examine the customer value through data
      Course Outcome (CO) 4 The student will be able to examine the sales metrics for decision making
      Course Outcome (CO) 5 The student will be able to identify and investigate data for problem solving in marketing
      Catalogue Code: T3638
      Course Type: Generic Core Course
      Total Credit: 2
      Credits (Theory): 2
      No. of Hours: 30
      Internal Marks: 60
      External Marks : 40
      Total Marks: 100
      Experiential Learning: Yes
      Course Code: 212410314
      Floating Credit: No
      Audit Course: No